PALO ALTO, Calif.--June 17, 2019 - StreamElements, a new form of media company that powers digital content creators by providing tools and services for live stream production, monetization, and audience engagement, today announced a partnership with Make-A-Wish® International, the global nonprofit organization that creates life-changing wishes for children with critical illnesses, for a week-long charity initiative on Twitch, the leading service and community for multiplayer entertainment, among other platforms. The goal of the campaign is to raise US $50,000 to support Make-A-Wish International’s efforts to transform the lives of children with critical illnesses. The campaign will run from June 17-23, 2019 and will feature over a dozen participating streamers with the opportunity for more to be involved.
Make-A-Wish works with streamers through its new Stream [FTW] (“For The Wishes”) program, empowering streamers to transform lives by sharing the lasting impact of a wish and supporting its mission. In addition, Make-A-Wish has worked with Twitch to fulfill several wishes including recipients attending TwitchCon events and meeting specific streamers. This latest initiative is the organization’s first foray into partnering directly with streamers through an in-stream activation platform like StreamElements. In addition to curating the participating streamers, StreamElements is providing a collection of tools and assets including themes, overlays, chat integrations and other in-stream integrations to ensure visibility and engagement for the campaign. StreamElements is also incorporating Tiltify functionality so contributors have a trusted means to donate to Make-A-Wish International.
In addition to supporting the live stream fundraisers, StreamElements has created a custom tee to help raise money for Make-A-Wish International with all profits being donated to the foundation. The shirt will be available in participating streamer merch stores, as well as directly on the StreamElements site at Streamelements.com/makeawish.
"Make-A-Wish has been doing amazing things for children with critical illnesses for years, but with all of the internet noise it's easy for the current generation to lose sight of this," said Doron Nir, CEO, StreamElements. "By helping Make-A-Wish International partner with live streamers to reach their incredibly giving fans with our audience and community activation tools, we hope to shine a fresh light on their incredible work and to help them achieve their goal."
"With the growth of gaming and streaming-related wishes amongst our wish children, it is clear we need to be an active participant of this incredible community," stated Michel Rudolphie, President and CEO, Make-A-Wish International. "We are delighted to work with StreamElements to help share our mission and get support from the streaming community. With their help, we can achieve our vision of granting the wish of every eligible child."
Taking part in the campaign are an established group of Twitch streaming Partners, including: P4wnyhof, Sweet Anita, Kaakmans, Makarimorph, MrGregles, KiwaPlay, Ron_Plays_Games, Paoloidolo, Hotted89, Kandyland, NymN, and JakeeYeXe. To find participating streamers, visit the channels linked above, search Twitch using the #makeawish tag, or use the default filter for Charity streams.
StreamElements is the fastest growing and only all-in-one completely cloud-based solution for live stream production, monetization, and audience engagement with legendary customer support. This includes providing creators with all the tools they need to create well-produced broadcasts, grow their audiences, and monetize their content, while enabling the broader ecosystem of brands, talent agencies, publishers, esports teams, and influencer marketing firms to benefit from centralized solutions. The company was founded in 2017 with offices in Silicon Valley, Los Angeles, New York, and Tel Aviv. For more information follow the company Twitter feed (@StreamElements) and Blog.
About Make-A-Wish International
Make-A-Wish® creates life-changing wishes for children with critical illnesses. We seek to bring every eligible child's wish to life because a wish is an integral part of a child's treatment journey. Research shows children who have wishes granted can build the physical and emotional strength they need to fight their illness. Make-A-Wish is the world’s leading children’s wish-granting organization, serving children in more than 50 countries worldwide. Together, generous donors, supporters, staff and more than 45,000 volunteers grant a wish every 17 minutes, on average, somewhere in the world. Since 1980, Make-A-Wish has granted nearly 480,000 wishes to children; more than 30,000 in 2018 alone. For more information about Make-A-Wish International, visit worldwish.org.
Associate Director, Creative Services & Gaming Strategies
1702 E Highland Ave, Suite 305
Phoenix, AZ 85016, USA