From 26 December 2018 – 27 February 2019, Build-A-Bear is helping to transform the lives of children with critical illnesses by collecting donations for Build-A-Bear Foundation with 100% of proceeds benefiting Make-A-Wish in Canada, Ireland and the U.K. Visit your local Build-A-Bear store to make a donation and help make wishes come true! To learn more, visit in Europe or in Canada.